WHY, Y?

by Kathi D on July 14, 2010

This is going to put a serious crimp in my best karaoke performance.

Y.M.C.A. Is Downsizing to a Single Letter

One of the nation’s most iconic nonprofit organizations, founded 166 years ago in England as the Young Men’s Christian Association, is undergoing a major rebranding, adopting as its name the nickname everyone has used for generations.

“It’s a way of being warmer, more genuine, more welcoming, when you call yourself what everyone else calls you,” said Kate Coleman, the organization’s senior vice president and chief marketing officer.

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{ 12 comments }

pam July 14, 2010 at 9:22 pm

Wow I see layoffs coming for the Village people. I guess no sectors of the economy are left out.

happy zombie sparkle pants July 14, 2010 at 11:57 pm

This makes me sad. Watch… PB&J’s will be next…. and we’ll be having P for lunch.
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Kim Wheedleton July 15, 2010 at 4:09 am

“It’s a way of being warmer, more genuine, more welcoming, when you call yourself what everyone else calls you,”

Hmmm. That depends on what everyone else calls you…
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barb July 15, 2010 at 7:10 am

Hi K
not sure I see the need to downsize here – funny.
b

Toi July 15, 2010 at 8:19 am

“It’s a way of being warmer, more genuine, more welcoming, when you call yourself what everyone else calls you,”

I’m calling bullshit! Those YMCA workers are just too damned lazy to write out YMCA! What is this world coming too? I need to go back to bed.
Toi´s last blog ..Summertime in a JarMy ComLuv Profile

CheZ July 15, 2010 at 6:35 pm

there still is a YMCA ??
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Sarah Miller July 15, 2010 at 8:34 pm

I’m thinking of legally changing my name to “Mom”, it’s what most people call me – at least it feels that way. I am feeling warmer already.
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Omawarisan July 16, 2010 at 5:55 am

If you’re finally going to give up YMCA at karaoke, will you join me on stage for The Theme from Shaft?
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Jenny July 16, 2010 at 7:24 am

I am so confused. I just am not even sure where I live anymore. Why oh Why does it matter. That is like taking the fries out of your happy meal. Oh, wait a minute I guess they already have done that too. Bummer.
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Suz Broughton July 16, 2010 at 9:43 pm

“The” Y or just “Y?” Forget it, still just ain’t right.

Bridgette July 20, 2010 at 9:27 am

WHAT ARE THEY THINKING???

Tony Vote July 24, 2010 at 8:42 am

Although I must say, i’ve never done YMCA at karaoke, i will be disappointed at this because I worked for a YMCA and had many fun summers there. We must revolt!
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